diff --git a/js/html_actuator.js b/js/html_actuator.js
index 3452be9..2b85517 100644
--- a/js/html_actuator.js
+++ b/js/html_actuator.js
@@ -111,6 +111,8 @@ HTMLActuator.prototype.message = function (won) {
   var type    = won ? "game-won" : "game-over";
   var message = won ? "You win!" : "Game over!"
 
+  if (ga) ga("send", "event", "game", "end", type, this.score);
+
   this.messageContainer.classList.add(type);
   this.messageContainer.getElementsByTagName("p")[0].textContent = message;